What seemed impossible—instant, direct communication with your customers and employees—social media has made a reality. Whether you're just starting social media or realizing your wildest online dreams, this conference is for you!
Held on the magical, inspiring grounds of Disney World in Florida, our conference will send you away with the greatest new ideas and best practices in social media. We pack the most content into the shortest amount of time to give you fabulous value for your training budget.
You'll hear from practitioners at companies big and small—Whole Foods, Google, The Coca-Cola Company, Teach for America, Team180—and you'll learn how to:
Tie your social media strategy to your communications plan, and then to your business objectives, so execs see the value of social media
Use activity streams to inform and sway hard-to-reach front-line workers
Be an asset to reporters, not an annoyance, by adding value to their coverage
Create sharable content: Get customers to tell important stories about you and feel good about it (no contests or gift-card bribery required)
Use social media to reposition yourself—even if you're a major brand
Create informative and emotionally engaging videos
Think beyond engagement to community: Create a network of strong, permanent, easy community participation
Avoid copyright infringement claims on social media
Run sweepstakes, contests promotions on Facebook, Twitter, Instagram and Pinterest
Do better marketing with Google Analytics social reports
Exploit images as part of a broader content marketing strategy
Use public and private groups to connect people across teams and foster collaboration
You'll also hear four dynamite keynotes with:
Thomas Smith, Social Media Director at Disney Parks
Carlos Dominguez, "Tech Nowist" at Cisco
Andrew Davis, bleeding-edge marketing futurist and renowned book author
Jay Moye, Senior Writer and Editor for Coca-Cola Journey, The Coca-Cola Company's global digital magazine
We doubt you need much nudging, but we've included the very pleasant raves (absolutely un-airbrushed and authentic) about the 2013 event below:
"This was the best conference I've ever attended. Please do the exact same thing again!"
"AMAZING conference! I can't wait to attend again next year so I can soak up more information from all of the great speakers!"
"Wonderful location, great companies represented. Mix Ragan and Disney and it's the key to success."
"I was blown away with the quality of the conference and the information that I brought back. I have 35 pages of handwritten notes to share with my team. It was nice that it was more than just social media. Excellent conference and I hope I can go again."
"Loved it!!! Want to come back next year . . . and every year for that matter. Excellent presenters, food and location."
"This was one of the best Ragan events I've attended. Nice job."
". . . learning more about social media and communications while being at Disney was the perfect combination! I took away so much valuable information (and a bunch of pictures and souvenirs)!"
"I've been to a lot of conferences, but this blew them all away. While I'm sure you'll be hard pressed to top the Disney experience, I urge you to TRY—if you have this at WDW again, I'll be there and bring as many colleagues as I can!"