Win big media coverage and boost your brand through social media:
WEBCAST

Win big media coverage and boost your brand through social media:

Thursday, September 6, 2012
1:00 p.m.—4:00 p.m. Central
Price: $395
Member Price: $295
  • Use powerful storytelling to squash a crisis
  • Become journalists’ most trusted PR resource
  • The secret to writing creative content people will share

A video webcast of the top three sessions from the 3rd Annual PR and Media Relations Best Practices Summit

Product Code: Y2WC20
Quantity:
Ragan Select Members. Remember to login to secure your member price.
 

Relationships and reputations.

They make or break PR Pros.

Let us show you how to get reporters to call YOU for:

  • Background
  • Stories about your company
  • Quotes from you or someone in your company as a subject matter expert

We brought the top three presenters from Ragan’s PR and media relations summit together for this video webcast event.

This session will help you:

  • Write creative content the media can't resist
  • Build powerful working relationships with journalists
  • Use social media to build your reputation and get your message into places it's never been

Join our three highest-rated speakers, Matthew Polevoy, CBS News, Carlos Dominguez, Cisco Systems, and Brooks Thomas, Southwest Airlines, and you’ll learn how to:

  • Craft a social media pitch journalists can't ignore
  • Find out which department in your organization owns social media
  • Be a journalist's most trusted resource and win unprecedented coverage
  • Use powerful storytelling to quell a crisis
  • Surround your audience and turn them into brand advocates with social media
  • Write creative content people will share
  • Manage expectations through honest, clear communications
  • Produce great content that saves thousands of dollars in PR and marketing costs
  • Use your blog to build news coverage
  • Grab the attention of journalists with Twitter and Facebook